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Documents related to » societe offshore


CRM Analytics Brings More Profitability
Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior.

SOCIETE OFFSHORE: example is with Societe Generale a leading French bank, carrying one of the biggest CRM projects in Europe (a 260 M Euros project), intending to consolidate their customer and prospect databases in order to serve their 21, 000 users through out 2000 various sites with a unique multi-channel CRM tool. In Europe, the ROI for CRM projects are still hazy. CRM euphoria is now behind us. Up to 75% of implemented CRM solutions have provided a fairly poor improvement and almost no return on investment. The
12/21/2002


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